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#VeryBadPic

HUMANSEVEN, Paris / TRANSAVIA / 2018

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Overview

Background

With its cheap tickets and multiple destinations, Transavia is positioning itself as the best company to allows people to go back on holidays.

How to communicate in an original and creative way in order to encourage the 20-35 to prefer our company rather an other one?

Simply by showing them that at this price we can leave for a reason as simple as going back to take a new photo that you failed to take on the first trip.

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