Eurobest

#VictoryFont: A Typeface to Remember

RT, Moscow / RT / 2020

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The font creates a visual link between the past and the present, between the heroes of The Victory and us. It is a tool to commemorate the veterans and send a message of peace.

When large, the font’s texture is very distinct, when small, the texture is hardly visible leaving only smoothness in type. This was achieved by writing an algorithm that modified the letter’s contours. It didn’t just mechanically make them ‘ragged’, but allowed us to emphasize the font’s natural feel. If you look at the individual symbols and the alphabet, the font may seem a little wild. But combined in words and phrases, this wildness miraculously transforms, creating a hand-written style. Abrupt and tense, the font isn’t trying to please anyone. This font is both historical, referring to wartime, but also modern, unlike anything the world of typography has seen before — exactly because of this wildness.

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