Cannes Lions
AGÊNCIACLICK ISOBAR, Sao Paulo / NIVEA / 2012
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To encourage the modern women to improve their face care routine with products by our skincare brand, we created an iPad Ad emphasising that the skin is exposed to dirt anytime and everywhere. To make this iPad ad we only used the dirt that is visible on the iPad's screen when the device is off and issued a call to action.
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