Cannes Lions
FRED & FARID NEW YORK, New York / REMY MARTIN / 2021
Overview
Entries
Credits
Execution
The content series is the result of a partnership between Rémy Martin and the Harlem Writer’s Guild. In the feature film, Jermaine Dupri teams up with musicians to create music tracks inspired by poems from the Harlem Renaissance. In the other four films, the tracks Jermaine Dupri created are overlaid with footage of modern-day poets with Harlem roots reciting poetry from the Harlem Renaissance.
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