Cannes Lions

W800I MOBILE PHONE

BBH, London / SONY / 2006

Film

Overview

Entries

Credits

Overview

Description

Outside a dockyard warehouse a cop waits in his car on a stakeout. The criminal he is pursuing suddenly flees his hideout, sparking a high -speed chase across town. During this pursuit the cop uses music stored on his walkman phone to provide an exciting soundtrack to accompany the action.He chooses thrash metal as he speeds along the streets, pausing the music when interrupted or distracted from his task. Then changing the genre of music completely to suit the change of pace, and accasionally selecting the odd embarrassing track.

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