Cannes Lions

WBTVD

WARNER BROS, Burbank / WARNER BROS / 2018

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Overview

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Credits

OVERVIEW

Description

1. We leveraged Azure Media Services to build our own DRM packaging/licensing capability for Google Widevine, Apple Fairplay, and Microsoft Playready in lieu of paying a DRM service provider.

2. The app employs NexGuard session-based forensic watermarking built on Azure Media Services – a first for both Warner Bros. and Microsoft.

3. For added security, we utilize Okta Verify for multifactor authentication (MFA).

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Execution

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Outcome

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