Cannes Lions
McCANN OSLO, Oslo / WIDERE FLYVESELSKAP / 2009
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In many situations, inviting family and friends on a trip is the natural thing to do. In many situations, it’s not. And we can’t really think of any situations where inviting a total stranger along on trip is considered sane – not even for a bike messenger.Widerøe is a small Norwegian airline with 45 domestic and international destinations on their schedule - of which many are located in small, odd places. And for the record: to Norwegians, Aberdeen does not exist on any top ten lists for city breaks.
Widerøe – a short distance to far away.
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