What is Messenger without friends, Hotmail without senders, Photo Gallery without photos? Nothing! That's why the introduction of the new Windows Live became an ode to the internet user: 'Live is nothing without you!' For the first time in history one of the most frequented websites, MSN.nl, was COMPLETELY handed over to the public for an entire day. Thousands took the chance to share something (photos, loved-ones, friends, videos, family members, pets… you name it) with one million visitors. The event was announced in a free newspaper, and the participants were interviewed all day on Radio 538 (Holland's # 1 station).