Cannes Lions

WOMEN'S CAMPAIGN 2005

WIEDEN+KENNEDY AMSTERDAM, Amsterdam / NIKE / 2005

Awards:

4 Shortlisted Cannes Lions
Film
Film
Film
Film
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Overview

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OVERVIEW

Description

Nike recognises that increasingly, women are seeing dance’s potential as a truly challenging and competitive sporting activity. It’s a beat anyone can get down with. There is a growing movement in dance that combines intensive training, demanding performances and fiercely competitive attitude across a spectrum of dance styles.A larger lady break-dances in front of a mounted speaker.

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