Cannes Lions
R/GA, New York / JOHNSON & JOHNSON / 2012
Overview
Entries
Credits
Execution
We created a simple digital tool that connects people looking to volunteer and charity causes that need support. In just a few simple steps, it’s easy to create the tool, regardless if you’re an individual or organization. The &you tool changes the way people and nonprofits connect: it takes volunteers and job opportunities, ways to donate, events and news, and brings them all together in one place. For volunteers, they’ll spend less time searching for the right opportunity to help, and more time doing it. For charity organizations, the app broadens their outreach to volunteers, donors, and other supporters.
Outcome
The &you tool has connected countless volunteers and charity organizations. Based on the success of &you, plans are underway to launch &you 2.0.
Similar Campaigns
12 items