The ad show us, with humor, how could be boring the future, except with Suzuki Jimny Sierra.

Jimny Sierra is a best option for a large and some savage country like Brazil.

How we could put togheter the fans of Suzuki in a side of adventure and nature life against a invasive tecnology?

Drive will always be fun in a Jimny Sierra.

The Objectives is unify the community of Suzuki Owners sorround a purpose: to live near of mother nature.

All Suzuki cars imported into Brazil were sold and what's more, the community of brand lovers who participate in the brand's events in Brazil does not stop growing.

Fans love the Jimny Sierra's square shape and raw, traditional feel. It matches the country´s style.

63% go hiking sometimes, but use the car most of the time in the city.

47% of people who go hiking sometimes, but preferentially use their car on

city, they chose the Jimny Sierra, as they were looking for a car that performed well both in the city and in the countryside.

78% of Jimny Sierra owners play sports.

The brand in Brazil has regional events that take advantage of the country's natural wealth. Thousands of Suzuki brand car owners participate in these events throughout the year. The event is called Suzuki Day and

Suzuki Day

1st stage – March 18th and 19th – Brotas/SP

2nd stage – April 22nd and 23rd – Ponta Grossa/PR

3rd stage – 27th and 28th of May – Caldas Novas/GO

4th stage – 17th and 18th of June – Serra do Cipó/MG

5th stage – July 29th and 30th – Bananeiras/PB

6th stage – August 19th and 20th – Urubici/SC

7th stage