Film > FILM

COG

WIEDEN+KENNEDY, London / HONDA / 2003

Awards:

Gold Cannes Lions
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Film

Overview

Credits

Overview

CampaignDescription

Cog is a two-minute chain reaction using only parts from a Honda Accord. Each car part cleverly triggers off the next, showing the beauty and precision of the pieces, and the ingenuity of the engineers who built it, prompting the V/O to comment "Isn't it nice when things just work?".

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