Outdoor > Ambient

NIVEA DOLL

FCB BRASIL , Sao Paulo / BDF / 2015

Awards:

Silver Cannes Lions
CampaignCampaign(opens in a new tab)
Case Film
Presentation Image

Overview

Credits

Overview

AmbientExecutionDescription

NIVEA Doll is a toy that is sensitive to UV rays, created to make children more accepting of sun block. The promotional action was conducted at a beach in Rio de Janeiro, where we handed out kits containing a UV sensitive doll and a tube of NIVEA Sun Kids sun block.

More Entries from Small Scale Special Solutions in Outdoor

24 items

Grand Prix Cannes Lions
WORLD GALLERY

Integrated Campaigns led by Outdoor

WORLD GALLERY

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
COLE R

Home Appliances, Furnishings, Electronics & Audio-Visual

COLE R

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
BRENDAN O

Home Appliances, Furnishings, Electronics & Audio-Visual

BRENDAN O

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
CIELO D

Home Appliances, Furnishings, Electronics & Audio-Visual

CIELO D

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
JIRASAK P

Home Appliances, Furnishings, Electronics & Audio-Visual

JIRASAK P

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
TEPPO K

Home Appliances, Furnishings, Electronics & Audio-Visual

TEPPO K

APPLE, TBWA\MEDIA ARTS LAB

(opens in a new tab)
Gold Cannes Lions
BLACK

Miscellaneous

BLACK

ECOFILL, OGILVY & MATHER COLOMBIA

(opens in a new tab)
Gold Cannes Lions
YELLOW

Miscellaneous

YELLOW

ECOFILL, OGILVY & MATHER COLOMBIA

(opens in a new tab)
Gold Cannes Lions
MAGENTA

Miscellaneous

MAGENTA

ECOFILL, OGILVY & MATHER COLOMBIA

(opens in a new tab)
Gold Cannes Lions
CYAN

Miscellaneous

CYAN

ECOFILL, OGILVY & MATHER COLOMBIA

(opens in a new tab)
Gold Cannes Lions
CONFUSING ARAB

Cars & Automotive Services

CONFUSING ARAB

HONDA, IMPACT & ECHO BBDO

(opens in a new tab)
Gold Cannes Lions
CONFUSING IRANIAN

Cars & Automotive Services

CONFUSING IRANIAN

HONDA, IMPACT & ECHO BBDO

(opens in a new tab)
Gold Cannes Lions
CONFUSING INDIAN

Cars & Automotive Services

CONFUSING INDIAN

HONDA, IMPACT & ECHO BBDO

(opens in a new tab)
Gold Cannes Lions
COWELL

Publications & Media

COWELL

NEWS UK, GREY LONDON

(opens in a new tab)
Gold Cannes Lions
BRANSON

Publications & Media

BRANSON

NEWS UK, GREY LONDON

(opens in a new tab)
Gold Cannes Lions
ELTON

Publications & Media

ELTON

NEWS UK, GREY LONDON

(opens in a new tab)
Gold Cannes Lions
TUNIC

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

TUNIC

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
SWEATER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

SWEATER

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
PULLOVER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

PULLOVER

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
BLUE DRESS

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

BLUE DRESS

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
B&W DRESS

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

B&W DRESS

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
TYLER

Cosmetics & Beauty, Toiletries & Pharmacy

TYLER

MILLIMED THAILAND, BBDO PROXIMITY THAILAND

(opens in a new tab)
Gold Cannes Lions
RAMSAY

Cosmetics & Beauty, Toiletries & Pharmacy

RAMSAY

MILLIMED THAILAND, BBDO PROXIMITY THAILAND

(opens in a new tab)
Gold Cannes Lions
ALEX

Cosmetics & Beauty, Toiletries & Pharmacy

ALEX

MILLIMED THAILAND, BBDO PROXIMITY THAILAND

(opens in a new tab)

More Entries from FCB BRASIL

24 items

Gold Cannes Lions
NIVEA DOLL

OTC Applications

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
NIVEA DOLL

Healthcare & Wellbeing

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
SONGS OF VIOLENCE

Use of Audio Platforms

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
NIVEA DOLL

Fast Moving Consumer Goods (not including Food & Drinks)

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
PRINT FOR HELP

Engagement Platform

PRINT FOR HELP

HEWLET-PACKARD, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
NIVEA DOLL

Use of Ambient in a Promotional Campaign: Small Scale

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
PRINT FOR HELP

Use of Print or Standard Outdoor in a Promotional Campaign

PRINT FOR HELP

HEWLET-PACKARD, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
NIVEA DOLL

Education & Awareness

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
NIVEA DOLL

Small Scale Special Solutions

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
SONGS OF VIOLENCE

Accessibility, Charity & Non-profit

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
SONGS OF VIOLENCE

Social Purpose

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
NIVEA DOLL

Use of Promotional Events & Stunts

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
NIVEA DOLL

Targeted Ambient Media: Small Scale

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
PRINT FOR HELP

Corporate Image & Communication

PRINT FOR HELP

HEWLET-PACKARD, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
NIVEA DOLL

Fast Moving Consumer Goods

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
SONGS OF VIOLENCE

Use of Data

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Bronze Cannes Lions
SONGS OF VIOLENCE

Corporate / Commercial

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
SPEAKING EXCHANGE

Creative Effectiveness

SPEAKING EXCHANGE

CNA, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
SONGS OF VIOLENCE

Glass Lions

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
HELLO PIZZA

Use of Audio Platforms

HELLO PIZZA

CNA, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
SONGS OF VIOLENCE

Data-Driven Targeting

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
HOUSES IN EXHIBITION

Use of Exhibitions and Installations

HOUSES IN EXHIBITION

ZAP, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
HELLO PIZZA

Innovative Technology for Mobile

HELLO PIZZA

CNA, FCB BRASIL

(opens in a new tab)
Shortlisted Cannes Lions
TRIP BOOK SMILES

Use of Branded Content & Sponsorship

TRIP BOOK SMILES

SMILES, FCB BRASIL

(opens in a new tab)