Airport security points feel stressful, harassing, and overcrowded. It makes travel decidedly uncomfortable. But Marriott believes comfort is everybody’s right, so for SpringHill Suites they decided to transform airport security from frustrating to refreshing. The entire airport screening experience was re-imagined: deluxe lounge chairs provided physical benefits. Helpful video monitors displayed waiting times, while relaxing music and mood lighting created a surprisingly upbeat experience, even for the most stressed. This was a big transit idea both in scale and historically, being the first-ever branded airport checkpoint. So successful, even TSA agents requested transfers to our SpringHill Suites Comfort Zones!