PR > Digital & Social

THE LEAST ACTIVE KIDS IN HISTORY

FP7/DXB, Dubai / OMO / 2017

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Presentation Image
Case Film

Overview

Credits

Overview

More Entries from Innovative Use of Social Media in PR

24 items

Grand Prix Cannes Lions
FEARLESS GIRL

Financial Products & Services

FEARLESS GIRL

STATE STREET GLOBAL ADVISORS, McCANN NEW YORK

(opens in a new tab)
Gold Cannes Lions
CHEETOS MUSEUM

Food & Drinks

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)
Gold Cannes Lions
SAVLON HEALTHY HANDS CHALK STICKS

Healthcare & Wellbeing

SAVLON HEALTHY HANDS CHALK STICKS

ITC FOODS, OGILVY & MATHER MUMBAI

(opens in a new tab)
Gold Cannes Lions
THE DNA JOURNEY

Travel, Transport & Leisure

THE DNA JOURNEY

MOMONDO, &CO

(opens in a new tab)
Gold Cannes Lions
GOOGLE SHEEP VIEW

Travel, Transport & Leisure

GOOGLE SHEEP VIEW

VISIT FAROE ISLANDS & ATLANTIC AIRWAYS, LIQUIDMINDS

(opens in a new tab)
Gold Cannes Lions
MEET GRAHAM

Public Sector

MEET GRAHAM

TRANSPORT ACCIDENT COMMISSION, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Gold Cannes Lions
THE REFUGEE NATION

Charities & Non-profit

THE REFUGEE NATION

AMNESTY INTERNATIONAL, OGILVY NEW YORK

(opens in a new tab)
Gold Cannes Lions
TEDDY GUN

Charities & Non-profit

TEDDY GUN

ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
THE IMPOSSIBLE SIGNING SESSION

Live Shows / Concerts / Festivals

THE IMPOSSIBLE SIGNING SESSION

BOL.COM, DDB BRUSSELS

(opens in a new tab)
Gold Cannes Lions
PITCHING FRENCH FILMS TO HOLLYWOOD

Celebrity Endorsement

PITCHING FRENCH FILMS TO HOLLYWOOD

ALLIANCE FRANCAISE DE SINGAPOUR, OGILVY & MATHER SINGAPORE

(opens in a new tab)
Gold Cannes Lions
FEARLESS GIRL

Brand Voice & Strategic Storytelling

FEARLESS GIRL

STATE STREET GLOBAL ADVISORS, McCANN NEW YORK

(opens in a new tab)
Gold Cannes Lions
SPANISH LESSONS

Content-led Engagement & Marketing

SPANISH LESSONS

NETFLIX, ALMA DDB

(opens in a new tab)
Gold Cannes Lions
LIKE MY ADDICTION

Social Community Building / Management

LIKE MY ADDICTION

ADDICT AIDE, BETC

(opens in a new tab)
Gold Cannes Lions
UNSAFETY CHECK

Social Community Building / Management

UNSAFETY CHECK

BLACK LIVES MATTER, J. WALTER THOMPSON NEW YORK

(opens in a new tab)
Gold Cannes Lions
CHEETOS MUSEUM

Co-Creation & User Generated Content

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)
Gold Cannes Lions
UNSAFETY CHECK

Innovative Use of Social Media

UNSAFETY CHECK

BLACK LIVES MATTER, J. WALTER THOMPSON NEW YORK

(opens in a new tab)
Gold Cannes Lions
CARE COUNTS

Research, Data Analytics & Insight Generation

CARE COUNTS

WHIRLPOOL, DIGITASLBi

(opens in a new tab)
Gold Cannes Lions
COINS OF HOPE

Integrated Campaign led by PR

COINS OF HOPE

CHILD FOCUS, THESE DAYS - WUNDERMAN

(opens in a new tab)
Silver Cannes Lions
#RELEASETHEPRESSURE (INTEGRATED)

Food & Drinks

#RELEASETHEPRESSURE (INTEGRATED)

PEPSICO, BBDO INDIA

(opens in a new tab)
Silver Cannes Lions
AMAZON WARRIORS SAFE COLLECTION

Healthcare & Wellbeing

AMAZON WARRIORS SAFE COLLECTION

ANANSE, LITTLE GEORGE (KETCHUM)

(opens in a new tab)
Silver Cannes Lions
BRAILLE BRICKS

Charities & Non-profit

BRAILLE BRICKS

DORINA NOWILL, LEW'LARA\TBWA

(opens in a new tab)
Silver Cannes Lions
COINS OF HOPE

Charities & Non-profit

COINS OF HOPE

CHILD FOCUS, THESE DAYS - WUNDERMAN

(opens in a new tab)
Silver Cannes Lions
SECOND LIFE TOYS

Charities & Non-profit

SECOND LIFE TOYS

GREEN RIBBON PROJECT COMMITTEE, DENTSU INC.

(opens in a new tab)
Silver Cannes Lions
#UNDRESS522

Public Affairs & Lobbying

#UNDRESS522

ABAAD RESOURCE CENTER FOR GENDER EQUALITY, LEO BURNETT BEIRUT

(opens in a new tab)

More Entries from FP7/DXB

24 items

Bronze Cannes Lions
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"

Retail

AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"

BABYSHOP, FP7/DXB

(opens in a new tab)
Bronze Cannes Lions
SAPNA (DREAM)

Live Experience

SAPNA (DREAM)

SMARTLIFE, FP7/DXB

(opens in a new tab)
Bronze Cannes Lions
XPERIA UNDERWATER STORE

Branded Live experience

XPERIA UNDERWATER STORE

SONY, FP7/DXB

(opens in a new tab)
Bronze Cannes Lions
XPERIA UNDERWATER STORE

Special Build

XPERIA UNDERWATER STORE

SONY, FP7/DXB

(opens in a new tab)
Bronze Cannes Lions
SAPNA (DREAM)

Interactive Outdoor Experiences

SAPNA (DREAM)

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"

Titanium

AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"

BABYSHOP, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
CHANGE HAS A TASTE

Food & Drink

CHANGE HAS A TASTE

COCA-COLA, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
THE LEAST ACTIVE KIDS IN HISTORY

Fast Moving Consumer Goods

THE LEAST ACTIVE KIDS IN HISTORY

OMO, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
XPERIA UNDERWATER STORE

Targeted Ambient Media: Large Scale

XPERIA UNDERWATER STORE

SONY, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
THE POACHING PHONE

Self-Promotion

THE POACHING PHONE

FP7/DXB, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
THE FARM

Small Scale logo and visual identity

THE FARM

AL BARARI, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
"PARENTHOOD": REPHRASED

Retail / Travel / Leisure

"PARENTHOOD": REPHRASED

BABYSHOP, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
XPERIA UNDERWATER STORE

Product Launch/re-Launch or Multi-Product Promotion

XPERIA UNDERWATER STORE

SONY, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
AD D

Financial Products & Services

AD D

NATIONAL HEALTH INSURANCE COMPANY - DAMAN, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

Charity & not for Profit

PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

Branded Live experience

PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

Original Printed Content

PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

Integrated Campaign led by Content Platform

PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
DON'T 'TREAT' YOURSELF TO ANTIBIOTICS

Education & Awareness

DON'T 'TREAT' YOURSELF TO ANTIBIOTICS

NATIONAL HEALTH INSURANCE COMPANY - DAMAN, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

Print and Poster

PROJECT AKSHAR (ALPHABETS) - GRADUATING BLUE-COLLAR TO WHITE-COLLAR

SMARTLIFE, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
THE LEAST ACTIVE KIDS IN HISTORY

Innovative Use of Social Media

THE LEAST ACTIVE KIDS IN HISTORY

OMO, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
TODAY I WILL

Corporate Image & Information

TODAY I WILL

COCA-COLA, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
THE LEAST ACTIVE KIDS IN HISTORY

Use of Branded Content created for Digital or Social Media

THE LEAST ACTIVE KIDS IN HISTORY

OMO, FP7/DXB

(opens in a new tab)
Shortlisted Cannes Lions
HEY FUTURE ME...

Financial Products & Services

HEY FUTURE ME...

EMIRATES, FP7/DXB

(opens in a new tab)