Health and Wellness > Consumer Products Promotion
EROTIC SHORT PODS
PERFECT FOOLS, Stockholm / KRONANS DROGHANDEL / 2018
Overview
Credits
Overview
Audience
Our goal was to get Swedish couples to get laid more and hence live more healthy.
We proved that smart audio content can turn your phone into a joyful sex toy instead of a mood killer.
BriefExplanation
Erotic podcasts with parallel short stories that you can listen to together with your partner using one earbud each.
BriefWithProjectedOutcomes
Marketing of prescription drugs to the public is not permitted.
The content of the advertisement must not lead to unsuitable use or people not seeking relevant care.
ScriptInEnglish
The podcasts contains 10000 written letters.
Short example transcript translated from Swedish to English:
[Her - in left speaker/earbud]:
Does he feel it too? The urge? The excitement that fills the distance between us and awakes inside me. Like a dance. Oh, I love this feeling.
[Him - in right speaker/earbud]
She stands up. Kisses me. First feather light. But soon more and more urgent.
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