Digital Craft > Data & AI

MELTDOWN FLAGS

SERVICEPLAN GERMANY, Munchen / METER ENVIRONMENT / 2021

Awards:

Silver Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Supporting Images
Supporting Content
Supporting Images

Overview

Credits

Overview

Describe the creative idea

Meltdown Flags is a climate data initiative that visualizes global glacier retreat, by reducing the color white in flags of countries with glaciers. From 1995, year of the first UN Climate Change Conference, to present day, until 2050, the point of no return for glaciers.

Describe the execution

Yet most people are not aware of how glacier melt affects them: complete meltdown would raise sea level drastically, changing our countries irreversibly. METER has helped document glacier retreat for decades. Complex scientific data was presented in a creative and illustrative way to explain to everyone in the world how important glaciers are to us.

Meltdown Flags visualizes global glacier retreat, by reducing the color white in flags of countries with glaciers. From 1995 until 2050, the point of no return for glaciers. The initiative took place at climate demonstrations worldwide, at Social Media and at an exhibition at the Reinhold Messner Museum. The flags first launched at the counter protests leading up to the twenty-fifth Conference of the Parties in Madrid - on going.

More Entries from Data Visualisation in Digital Craft

24 items

Gold Cannes Lions
DRAWN CLOSER

Motion Graphics Design & Animation

DRAWN CLOSER

COX COMMUNICATIONS, COX COMMUNICATIONS

(opens in a new tab)

More Entries from SERVICEPLAN GERMANY

24 items

Gold Cannes Lions
PARKDISTANCECONTROL

Automotive

PARKDISTANCECONTROL

MINI, SERVICEPLAN GERMANY

(opens in a new tab)