Cannes Lions
KINETIC, Istanbul / VODAFONE / 2010
Overview
Entries
Credits
Execution
A fully equiped floating office was built and situated in the Bosphorus strait with employees working in it. The office helped display the power of 3G Vodafone Mobile Modem by allowing consumers to access the internet from the middle of the strait. The target audience had access to the floating office via special taxi boats.
Similar Campaigns
12 items