Cannes Lions
STRING AND TINS, London / THREE / 2020
Overview
Entries
Credits
Execution
The client’s top line was to make it fun, crank up the energy, and bring it to life with a rich soundtrack of fx and music. In terms of approach, we built the sound from the ground up: recording foley and dialogue at the offline stage, communicating about VFX styles, going back and testing scenes with our sound design, then building it up as the VFX developed. I was still creating fx in the final minutes - certain VFX shots came in on the last day! That laser tattoo was last - made out of a recording I did of the back of a generator with an induction microphone.
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