Cannes Lions

A DAY IN THE LIFE

UBM DeusM , New York / DELL / 2013

Case Film

Overview

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Overview

Description

Dell selected a customer coming to Dell World 2012 to provide a personal testimonial of his experience at the event. John Maunder, CIO at the Department of Transportation in South Australia, accepted the opportunity. An on-site video crew followed his experience through the expo as he provided a personal testimonial of his time at Dell World.

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