Cannes Lions

ANTI-CHILD TRAFFICKING MESSAGE

PUBLICIS DIALOG , Amstelveen / OXFAM / 2007

Presentation Image

Overview

Entries

Credits

Overview

Outcome

The average response to the gift mailshot was 9.1%, with a total yield of €100,363. The donor mailshot had an average response of 1.4% and produced 978 new donors.

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12 items

Shortlisted Eurobest
A cow named Bernard

JOGA, Paris

A cow named Bernard

2022, OXFAM

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