Cannes Lions

APP NESCAFÉ GALÃO

OGILVYONE PORTUGAL, Lisbon / NESTLE / 2013

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Overview

Entries

Credits

Overview

Execution

How? It should all start the night before, so we developed a unique alarm clock App: The first alarm clock that goes off when it’s time to go to sleep. Making sure you get your 8 hours of rest.

The client wanted to evaluate the app success by number of downloads and samples requested.

Outcome

In only one month:

39.393 sample requests

244.108 page views

2.515 app downloads

And after 2 months:

One FWA Mobile of the Day award and were invited to showcase the App at the Google Creative Sandbox.

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