Ever noticed how Rennie is shaped a bit like an app? There are so many different apps now that when you put them together they can tell the story of an entire day.

Then we simply drop a Rennie into the narrative – showing how even in the most intense situations when heartburn is bound to strike, Rennie helps you keep going.

This film was part of an integrated campaign that ran over the space of a week across Austria. The campaign ran online and on TV, as well as in national press and OOH in the heart of Vienna.

Our online video ran on one of the most popular food blogger sites in Austria – frequently visited by foodies for helpful tips and recipes.