Cannes Lions

BAD VIEWS

DELIRIO & TWAIN, Madrid / DAZN / 2024

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Overview

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Credits

Overview

Background

Experience the thrill of the game without the hassle. With DAZN, you're not just watching the match, you're living it. Transform your living room into the ultimate stadium experience. No queues, no cramped seats—just pure football bliss, all from the comfort of your home. Make every game a VIP experience with DAZN.

Outcome

The campaign drove a 2% increase in subscriptions compared to average weekend figures without advertising

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