Eurobest

Becherovka Unfiltered Launch Film

COCOON, Prague / PERNOD RICARD / 2020

Film
Demo Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Execution

Our video was born naturally, just like the product itself. A bottle of Unfiltered Becherovka, the wilder and naturally created version of famous herbal liqueur, was placed into a real-life and full natural set. For 5 weeks the growing plants around it were captured with the time-lapse technique, using 8 computer-controlled cameras. In order to assemble a visually and musically most amazing ode to nature and celebrate the making of this product. After few seconds of breath-taking shots, the full context is exposed to the viewer. The secret of making the film is shown by revealing the studio set-up with a simple, yet beautiful packshot.

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