Eurobest

BURGER KING FRANCE - The Deals

BUZZMAN, Paris / BURGER KING / 2019

Awards:

5 Silver Eurobest
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Overview

Entries

Credits

OVERVIEW

Execution

In this campaign, we can see casting videos of real people and non-professional actors trying to present a new range of small and cheap products from the brand.

Their performances are terrible, really bad played, absolutely non convincing but definitely cute and funny.

All the videos ended with a packshot presenting the DEALS, a new range of products sold for less than 2€, and a baseline claimed by a voice over: “The Deals for less than 2€. At that price, anyone could sell them".

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