Cannes Lions

BUSINESS COMMUNICATION PRODUCTS

BELGIOVANE WILLIAMS MACKAY, Sydney / TELSTRA / 2008

Awards:

1 Shortlisted Cannes Lions

Overview

Entries

Credits

Overview

Description

The lyrics to this iconic theme song from 'Midnight Cowboy' were carefully rewritten by the agency to make the song relevant to the product (communication products) using the idea of 'Everybody's Talkin'. To remain faithful to Harry Nilsson's highly successful recording of 'Everybody's Talkin', the selection of the singer for the ad was critical to the success of this commercial.

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12 items

1 Spikes Asia Award
Hello Christmas

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Hello Christmas

2024, TELSTRA

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