Cannes Lions
HUNGRY MAN, New York / COCA-COLA / 2014
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After waking up from a "wild" office party, Mark needs some serious replenishing. Will he reach for a Innocent Smoothie and start a CHAIN OF GOOD? Or will he pick something else and start a CHAIN OF ...not GOOD? Because 10% of Innocent Smoothie's profits go to charity, with the former he can help a family in Peru get a solar panel to help them weave alpaca wool and make a living! The latter could result with...utter chaos. Remember: Everything is connected! Do yourself some good and pass it on!
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