To develop an online hub for Coca-Cola that extends the new brand platform and advertising to the website. Both the Flash and non-Flash versions of the Gateway maintain an innovative design and navigation that features Coca-Cola promotions as well as corporate information. The use of imagery and music maintained the offline “Life tastes good” campaign look-and-feel at the launch and co-ordinated with the integrated online media campaign. Traffic to the Gateway of unique visitors per day has increased by 50% since launch.Objectives: To create synergy between the Coca-Cola brand and Corporate websites that incorporates the new worldwide branding and advertising direction for Coke. Establish brand consistency for all Coca-Cola web experiences around the world via one port of entry that supports easy navigation for a disparate range of user needs.Target Group Consumers: 13-39.