Cannes Lions
TRADE COMUNICACAO, Sao Paulo / NESTLE / 2010
Overview
Entries
Credits
Execution
The promotion took place in more than 8th Fnac stores in 2009 and 2010. The concept was to have all possible attention in our target prioritary clients. The strategy implementation was the key to sucsess.
Outcome
The success was quantified by the clients and consumers in all stores. Nestlé got a new experience with these audiences. Now we´ve been working on a new project for new machines.
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