Cannes Lions
COIN, Tokyo / SELF PROMOTION (PROCEEDS TO SHELTER) / 2013
Overview
Entries
Credits
Execution
The clients who received our cards got to know how important it was to break common sense while solving the puzzle.
Outcome
All clients received our cards as a congratulatory symbol. By experiencing "coin magic", everyone could understand the features of the new company without any explanation. As a result, despite of it only being our first year, we have had various projects that go beyond advertisements, such as, charities and publishing works.
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