Cannes Lions

COIN MAGIC BUSINESS CARD

COIN, Tokyo / SELF PROMOTION (PROCEEDS TO SHELTER) / 2013

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Overview

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Credits

Overview

Execution

The clients who received our cards got to know how important it was to break common sense while solving the puzzle.

Outcome

All clients received our cards as a congratulatory symbol. By experiencing "coin magic", everyone could understand the features of the new company without any explanation. As a result, despite of it only being our first year, we have had various projects that go beyond advertisements, such as, charities and publishing works.

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