As part of Coca-Cola’s commitment to football they sponsored the British Football League. This sponsorship was particularly important as The football league represents the core of Coca-Colas values. Optimism, hope and connectivity. This film is about celebrating the Fans that spend their lives singing their loyal hearts out for their beloved football team. In this ad someone sings them a song for once. To do this, we formed our own band whose sole job is to sing to the fans, to celebrate the role they play in the support and love for their team.