Cannes Lions

CRYSTAL CLEAR MINERAL WATER

QI-IDEAS, Amsterdam / VRUMONA / 2005

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The life of young, modern women (the Crystal Clear target audience) comes with a lot of questions and insecurities these days. That's why The Ask Crystal Show is here. 24-hours a day, 7 days a week. The oracle Crystal has a funny and daring answer for every question you can imagine: "Can I find love?", "Diet or exercise?", "Is cunnilingus good for me?".

She might not be 'crystal clear' about everything you ask, but you sure won’t find a better professional in the field of entertainment psychology. Of course, there are also hidden 'Easter eggs', like: 'qi', 'bush' and 'kung fu'. Or,just do nothing and let her entertain you. More that 100,000 questions were asked within three weeks and visitors stayed approximately four minutes on this interactive platform.

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