Cannes Lions

DAVID OGILVY QUOTES

OGILVY & MATHER SINGAPORE, Singapore / OGILVY GROUP / 2013

Awards:

1 Shortlisted Cannes Lions
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Overview

Entries

Credits

Overview

Description

To the current generation David Ogilvy is someone from a bygone era but his guiding principles are still relevant today. The challenge was to make his mantras relevant and appealing.

Execution

Using David Ogilvy’s quotes we engaged one of the most awarded designers to bring these quotes to life in a refreshing and arresting manner.

Outcome

Overwhelming. Staff has asked for their own personal copies of the posters and other Ogilvy offices in the region, has requested for the program to be implemented.

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