Cannes Lions

DIY

HEIMAT, Berlin / HORNBACH BAUMARKT / 2011

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The touching short film tells us a story of true limitlessness. On the one hand, limitlessness in the sense of construction measures transforming a tiny, dodgy-looking shack, outlining that the only limit here is the imagination. But, on the other hand, limitlessness in the context of the Hornbach brand’s core values: unlimited friendship, loyalty and being a good neighbor

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