Cannes Lions

Dream Makers

WIEDEN+KENNEDY, London / HONDA / 2018

Awards:

1 Shortlisted Cannes Lions
Film

Overview

Entries

Credits

Overview

Description

Honda's tribute to the “dream makers" showcases the incredible craft and innovation that goes into filmmaking.

Centering around four Honda vehicles, each scene depicts a different film genre ranging from action to sci-fi. The scenes are meticulously crafted at a rapid pace going through different stages of the filmmaking process; from script to storyboards, CGI, grading… ending in a perfectly crafted scene. The process represents an analogy of the passion and relentless pursuit of excellence behind both great films and Honda vehicles.

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