Cannes Lions

DRUMMER

VINIZIUS Y&R, Barcelona / AGUAS FONT VELLA Y LANJARON / 2016

Film
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Description

The commercial is a metaphor about how you live life when you feel good: life is rock and roll. And when you dance your world dances with you.

We see a woman playing the drums with joy and strength. In between this main story we see little flashbacks of her daily life: as a mother, as a friend, as a worker, as a contemporary woman. She keeps on playing drums through the whole movie. She only stops to take a sip of water.

This is the way that the woman Font Vella lives her life.

Because Font Vella is a drink that helps you feel good.

When you feel great, you live your life with energy and fear free. You do what you really want to do. And you drag the others around you with your positive spirit.

With Font Vella you don’t let anything stop you. ROCK ON.

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