Cannes Lions
DENTSU INC., Tokyo / KODANSHA / 2015
Overview
Entries
Credits
Execution
The uniqueness of “Attack on Titan” is in two points, one is the ‘titan’ original being of this cartoon eats humans, and the other is the world based on the mid-century of middle ages of the west.
To express this uniqueness, we designed a poster simulated a copperplate print drawing the ‘titan’.
In the first, we collaged the drawing of the titans from the cartoon, and then traced it by hand drawing.
We drawn logo type also by hand.
Outcome
This poster had been popular because of fine drawing and been in the news over Japan.
300,000 people visited the exhibition.
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