Cannes Lions

FILTH

J. WALTER THOMPSON AMSTERDAM, Amsterdam / BMW / 2015

MP3 Original Language
MP3 Original Language
MP3 Translation

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Description

In this commercial we hear a documentary-style explanation of the working of the diesel engine. Except this documentary has been censored.

All substances like carbon dioxide, sulphur oxide, particulate matter, chloroform and the likes are bleeped out like expletives.

Just like BMW’s diesel engines’ Efficient Dynamics Technology filters out all filth.

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