Cannes Lions
NETADDICTION - CLICK ART, Terni / MICROSOFT / 2008
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To promote the release of the new Microsoft videogame, Forza 2 Motorsport, we have devised a contest based on a minigame that entails the interaction with an actual character. The real mechanic must be directed to open the car door and take the contest... but the only way to do this is to load him with his own work tools.
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