Cannes Lions
ADVERPR, Buenos Aires / PEPSICO / 2013
Overview
Entries
Credits
Description
Twistos is a product that has everything because it’s both healthy and delicious.
Taking these benefits as a starting point, we wanted to connect with women through a funny insight: women want it all.
Working with this thought we turned to the classic story of the princess and the frog, but this time we included an unexpected twist: The girl kisses the frog to turn it into her prince, but sometimes she wants to kiss her prince to turn him back into a frog.
Similar Campaigns
12 items