Cannes Lions
ONE SKY, Tokyo / COCA-COLA / 2003
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Bob Sapp, a pro wrestler with extreme popularity in Japan, is being violent and destroying the banner. For a once feeble Japanese office lady who has now turned tough by wearing a G-shock she has won in Georgia's campaign, stopping Bob is a piece of cake. This banner was developed for a 'must buy' campaign for Georgia, a canned coffee with the largest share in Japan. Due to the regulation of Excite, where this banner ran, animation stops at one point but resumes when you touch the banner with a cursor.
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