Cannes Lions
WYSIWYG COMUNICACION INTERACTIVA, Madrid / NOKIA SPAIN / 2005
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"Sniper wanted". This was the concept used in the launching of the Ghost Recon videogame for N-gage, Nokia's mobile game deck. A seven-men commando unit is getting ready for a war mission, but they're missing a sniper. Who will be appointed to become part of the elite team? The sound of a sharp shot is heard to get the user's attention. Once gained, the challenge is simple: the candidate must pass a test to become part of the commando team.
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