Cannes Lions
THE AD STORE, New York / GODADDY / 2005
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This spot, premiered on Super Bowl 2005, launched the national branding campaign for GoDaddy.com. An irreverent message inspired by the controversy surrounding Super Bowl 2004's infamous "wardrobe malfunction" and the resulting paranoia and censorship. The spot itself was censored after its first airing and became the season's most talked-about ad.
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