Cannes Lions

GOING UP

THE RICHARDS GROUP, Dallas / CHICK-FIL-A / 2014

Case Film
1 of 0 items

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Acting in enlightened self-interest, one smart Eat Mor Chikin Cow has come up with a way to teach humans a very important lesson: burgers slow you down, eat chicken instead. In this spot, two men holding fast food burger bags are trying to get back to their floor at the top of a high-rise office building, but a cow watches them walk into the elevator and figures out exactly how to push their buttons.

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