Spikes Asia

Greatness of doing impossible 2017

DENTSU INC., Tokyo / SONY / 2018

Film

Overview

Entries

Credits

Overview

Description

This is a branding campaign for PS4 to spread the world an intrinsic value of Game console. The campaign kicked off in 2015 and has been ongoing for more than 2 years. “You can enjoy what you normally can’t do”- The essential value of which the game console brings is the basic concept. For this commercial, we depicted a house party that surpasses your imagination. We tried to use as less CG as possible to pursue real movement for the characters and aimed a condensing entertainment world just like what PS4 brings you.

Similar Campaigns

12 items

1 Spikes Asia Award
Micro Miracle

CHEIL WORLDWIDE, Seoul

Micro Miracle

2024, SAMSUNG

(opens in a new tab)