Cannes Lions
DOUBLEYOU REMO, Madrid / MICROSOFT / 2011
Overview
Entries
Credits
Outcome
Site unique visitors: 2,212,160Facebook Fans: 16,477 (in 30 days)New email accounts: 287,000 (Average number of new accounts per campaign is 1.000) 10 point gap reduction in perception study against rival Gmail. Previous gap showed 27% in favour of Gmail.
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