Cannes Lions

Il Nome del Comfort

NATUZZI, Bari / NATUZZI / 2017

Film

Overview

Entries

Credits

Overview

Description

The film is made up of a sequence of scenes depicting different situations from life, translating for the screen the variety of notions and sensations that everyone has experienced at least once in life.

It’s an emotional roller-coaster ride that juxtaposes scenes of joy and crazed excitement with situations of pain, anger and sadness, forcefully underlining the kind of contrast that we all experience in our daily lives. The sequence ends with a question: have you ever experienced absolute comfort? An invitation to the viewer to visit a Divani & Divani store and add this experience to their own collection of emotions.

The entire visual story is accompanied by the warm, friendly voice of a narrator, who uses poetic words to reinforce the ideas conveyed by the images.

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