Each dramatic episode takes you through a “Work-Out” - where Jack and Suzy bring a bunch of different people from the company together in a room and don’t let them leave until they’ve worked out their problem. It’s simple, effective and, frequently volatile creating an entertaining and engaging way to reach an audience of business and technology decision makers. The show is presented by Microsoft in partnership with Reveille Productions and is published by MSN on a custom website that includes bonus video content, interviews with business leaders and industry experts as well as blog commentary and Twitter feeds.

In the first two weeks alone, we generated 6.7 million views. The average viewing time was 6 minutes, and Microsoft received a 25point positive perspective shift among viewers.