Response:-1.5m visitors in first 3 weeks-2.3m visitors from 194 countries following launch-Average time on site 6 minutesEngagement:-23m mazes played to date-82,800 mazes created to dateConversion-245,322 visitors using IE9-Increase in new fans to official PAC-MAN Facebook page peaked at +50,000 in one day-Total new fans attributed to the site currently sits at 265,000Buzz:-16,000 tweets in first week (including from major celebs)-20,000 site links in first month-FWA Site of the Day-Attention from traditional press (CNN, CNET) and all the key tech sites & lifestyle blogs.